Category: Blogging for Business Owners

Struggling for content ideas for your site? Business Website Content Tips

What’s the reason you have a business website? For most of us, it’s to give our business a presence online, like the yellow pages of the past. While I may have just dated myself with the yellow pages comment, my point is made. Marketing your business isn’t just about social media, it’s about a brand story that’s told on your website. It’s about connecting to clients and prospects. How do we attract clients and prospects with our story? With engaging content, original content from your business blog, motivational quotes, and more. The best business website content tips include answering...

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10 Travel Tips for Bloggers on the Go

Thank you to our guest blogger Toni-Ann of The Swiss Freis. Traveling to new countries and experiencing new cultures is one of the most exhilarating experiences anyone can have. Our travel tips for bloggers include getting organized, capturing photographic memories, and making the most of your experience. We understand that while travel can be exciting, it can prove to be quite stressful, especially for bloggers who want to document all their experiences to share with their readers. You may be wondering, “How can I document my travels without missing a single detail?” and we’ve got ideas. 10 Travel Tips...

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5 Tips for Business Bloggers

When it comes to blogging there are a lot of options and it can be overwhelming. Maybe you know you want to start a blog but when it comes to choosing a focus and design you aren’t sure what to choose. Take heart. We’ve all been there! Here are five tips for business bloggers to help you get started blogging: Don’t overthink it. While you don’t want to be all over the place, the focus for your blog can be as simple as tips-for-moms or spiritual journey. As you and your audience become more defined then you may narrow...

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15 Blog Post Ideas for Business Owners

I’ve spoken and written about the value of blogging for business including why your business needs a blog, how to develop a blog editorial calendar, and blog post ideas for business. In today’s information-filled world, it’s important to have a focus and purpose for the content we are producing. Define your target market. Make your posts relevant to your target market. Don’t be boring. Keep blog posts simple and to the point. Bullet points and numbering are your friend. We know creating new, relevant content on a consistent basis will help with search engine rankings (SER) but the thought...

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Writer’s Block Tips For Bloggers

There are days when you know you should be working on your business blog and the words just aren’t coming to you. Believe me, I get it. The creative process is about more than sitting in front of a computer tapping keys. It’s about finding the right place in your home, office, mood, and brain in which you can write. Writer’s block tips for bloggers include stepping away from the office or computer, creating a list of ideas and questions from your referral network, clients, and prospects, and using newsletter content from others as content for your blog post...

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Why Your Business Needs a Blog

Blogging is my primary business and I love it. The biggest challenge for me and my web designers is creating an understanding of the value of a blog. Business owners often view a blog as an extra and unnecessary part of their business and website. The reality is that a blog is one of the most valuable marketing tools you have for your business. Here’s why your business needs a blog: Establishes you as the expert: What better way to illustrate all that you know about your industry than to write about it for your readers. You might think...

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Three Tips for Creating a Badass Blog Post

Creating a badass blog post doesn’t have to be complicated. Many of us are reading your post from a cell phone or tablet and don’t have time to read hundreds of words formatted in paragraphs with no end in sight. We have time for a quick read while we’re sipping a cup of joe waiting for our next appointment. Simplicity is key. Three Tips for Creating a Badass Blog Post Keep it Simple: You’re giving a few tips about your topic not writing a dissertation. Keep your blog posts simple and to the point. Your readers have short attention...

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How to Blog When You Have No Time to Write

We each have 24 hours in the day but I have days that feel a lot shorter. I make excuses for not focusing on my own writing projects but it boils down to how I manage my time. To blog when you have no time to write means thinking ahead about what, when, and how you want to organize your content. Before quitting the idea of creating blog posts for your brand, consider these: Get into a Routine. My blogger pal Robbi Hess has been telling me, for way longer than I care to admit, to block time for...

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What You Need to Know for Your Small Business Website (Guest)

When you’re about to launch your first website, it’s hard to know what you really need and what’s just an unnecessary expense. There are a lot of platforms, both free and paid, that allow you to build a blog with the push of a button, such as Weebly, Wix, SquareSpace, Blogger, and many others. Those can be useful if your site is for a hobby. But if you’re launching a real business, you’ll want to self-host your website. Self-hosting means your website is totally under your control. Self-hosting sounds technical and confusing, but it’s actually really easy. All you...

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Where to Start Writing Blog Posts When You’re Feeling Overwhelmed

You’re staring at a list of blog post ideas waiting for the posts to write themselves but they never do. Where do you start writing blog posts when you’re feeling overwhelmed? Sometimes the best thing to do is walk away, do something else, then return with a new approach. Do anything that gets your mind away from the blank page. Go for a walk. Play with the dog. Dance. You will be amazed at what 5-10 minutes away from the screen can do for your creativity and blogger motivation. Believe me when I say I spend as much time...

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